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ion™ Color Brilliance™ Intensive Shine™ Demi Permanent Creme 10A Lightest Ash Blonde

10NA Lightest Ash Blonde


ion™ Color Brilliance™ Intensive Shine™ Demi Permanent Creme Hair Color is formulated with botanicals that help maintain a healthy hair structure without ammonia.

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ion™ Color Brilliance™ Intensive Shine™ Demi Permanent Creme Hair Color is a state-of-the-art European ionic Formula that is a luxurious, long-lasting, deposit-only hair color without ammonia. Covers and blends gray hair without lifting the hair's natural pigment. Same-day color with chemical relaxers and permanent waves. The ionic formula provides protection for stronger hair structure. ion™ Color Brilliance™ Demi Permanent Creme Hair Color contains botanically derived nourishing ingredients with a refreshing fragrance. Thirty-two Shades plus Clear/00.

Always wear gloves. Using a non-metallic bowl or tint bottle, mix 2 oz. of ion™ Color Brilliance™ Intensive Shine™ Demi Permanent Creme Hair Color with either 2 oz. or 4 oz. ion™ Sensitive Scalp™ Creme Developer 10 volume. Apply mixture immediately after mixing to dry hair. Do not store mixture; container may burst. For natural, non color-treated hair (virgin application): Apply formula to the scalp area. Immediately work through mid-lengths and ends. For Retouching: Apply formula to the scalp (new growth) area. Process for half the recommended processing time, and then work formula through the mid-lengths and ends. Finish processing. Because 45-50% of color loss is attributed to shampooing, it is imperative to use hair care products formulated for color-treated hair.

Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

  • Enhance, change or increase the color intensity\ionic protection for stronger hair structure\Botanically derived nourishing ingredients\Fade resistant and intense conditioning\Cover and blend gray hair up to 100%\Maximum light reflection and shine

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