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ion™ Color Brilliance™ Brilliant 12 Ultra Gloss 1B Blue Black

1B Blue Black

ion™ Color Brilliance™ Brilliant 12 Ultra Gloss permanent creme hair color provides 12 “benefits” in 8 lustrous shades.

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ion™ Color Brilliance™ Brilliant 12 Ultra Gloss takes hair color to the next level by giving you the custom color you expect from ion™, then layering on the super high shine that makes hair look healthier, silkier, and more vibrant than you ever dreamed possible. This ultra gloss features a luxurious Italian formula which provides that long lasting color, serious anti-fade UV protection, and even 100% gray coverage. Also luxurious pigments cover evenly while our lustrous, high-gloss finish hydrates deeply and leaves hair feeling soft, stronger and smoother.


The 12 benefits includes:

Formulated with a color enhancer that helps to ensure longer lasting color.

A conditioning agent that restores the natural movement of the hair providing vitality and volume.

Combines the best of science and nature to repair and condition the most damaged areas of the hair.

100% gray coverage

Anti-fade uv protection

High gloss finish

Superior hydration

Luminous shine

Luxurious pigments

Improved softness


Instantly smoothes

1:1 mixing ratio. Two ounces of color to two ounces of 10, 20, 30 or 40 Volume ion™ Sensitive Scalp Creme Developer.

Always read the product packaging and inserts for complete directions, instructions, and warnings, and make sure to perform both the strand test and the patch test before applying your color.

  • Hair color leaves hair feeling smoother and stronger
    12 Benefits, instantly noticed after 1 application
    100% gray coverage
    High gloss finish

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